Atomic.io Makes Martech Weekly’s Inaugural List of Most Innovative Companies in Marketing Technology – the TMW 100

Atomic.io is thrilled to announce their inclusion in the 2023 TMW 100.

Atomic.io was reviewed by an esteemed panel of martech authorities from around the globe, including Asia Pacific, North America, Europe, LATAM, and MENA. Subsequent to the panel’s selection, public voting is set to take place from Friday 15 September to Friday 29 September, influencing the final rankings of all contenders from 1st to 100th place.

Winners will be announced during the TMW 100 awards ceremony at the three-day marketing operations event MOps-Apalooza. In addition to the event recognition, Atomic.io will also be included in Martech Weekly’s annual Martech Innovation Index Report.

“We are thrilled by the enthusiastic turnout in our inaugural year,” said Juan Mendoza, CEO and founder of Martech Weekly. “We knew that the industry was in desperate need of a new kind of awards program. One that would take an industry neutral approach to evaluating which companies are driving the future of martech through innovation and execution. This year’s TMW 100 is a truly impressive list of innovators and we’re excited to see which company will take the first place prize as chosen by the marketing public.”

Nominations from organisations around the globe were reviewed by Judges across three innovation areas: Product, Customer, and Business.

The assessment focused on excellence in these specific areas:

  • Compelling Story and Impact Benefits
  • Novelty and Uniqueness
  • Scalability and market potential
  • Ethics approach
  • Industry collaboration
  • End user outcomes

 

“We’re excited to be included in the TMW 100 list for 2023! Our team has been hard at work creating a tool Marketers can own that sits in their most impactful channel, their app.” said Duncan Journee, CEO of Atomic.io. “Our recent data shows that almost half (43%) of customers believe that in-app is their most trustworthy channel. Atomic.io is built to power the next generation of in-app notifications, where you are able to complete your task right in the message.”

For details about the TMW 100 and to vote for Atomic.io, please visit https://www.themartechweekly.com/tmw100/ and to vote head to https://tmw100.awardsplatform.com/entry/vote/ZoqvwgoY

About Atomic.io

Atomic.io is your in-app customer engagement tool, allowing customers can get things done in just one tap.

With a 94% read rate and 42% conversion rate, Atomic.io is proven to boost customer engagement in your most impactful channel, your app. Your app is your most secured and trusted channel so why not engage with your customers right where they already are. Say goodbye to sneaky spam mail, suspicious text alerts and unnecessary updates. Atomic.io helps you connect the way your customers want – flagging information they need to know, sent at exactly the right time with the right message. Our action cards use real-time data to make it hyper-personalised for each and every customer, meaning they can take action in just one tap and get back to their day.

We’re loved by some of the biggest brands like ANZ, Westpac, Movember and Foodstuff who are sending millions of Atomic.io action cards each month. It’s clear the power of in-app engagement with Atomic.io.

About the TMW 100 Awards

Hosted by Martech Weekly, the TMW 100 is a premier annual awards initiative, heralded as the first of its kind, spotlighting innovation within the international martech sector. A distinguished panel, representing major global regions such as Asia Pacific, North America, Europe, LATAM, and MENA, judges the list of contenders. Following their selection for the Judge’s Pick, the wider community casts their votes, culminating in the revered Top 100 ranking and a feature in the annual Martech Innovation Index Report. In a commitment to fostering inclusivity in martech, TMW 100 contributes 5% of all event earnings to the non-profit, She Loves Data, championing the cause of encouraging more girls and women to pursue fulfilling careers in the marketing technology realm.

Learn more here.

About Martech Weekly

The Martech Weekly is a global media and research company serving marketers, researchers, journalists, consultants and technology companies spanning more than 65 countries and more than a million marketers annually. Through its premium newsletter product, TMW PRO, Martech Weekly reaches senior marketing and sales leaders across the globe. The company also hosts the Making Sense of Martech Podcast, and frequently collaborates with publications such as WARC, AdExchanger, Chiefmartec, the MarTech Podcast and more. Learn more at Martech Weekly.com 

Contact

Matty Sirois, Head of Marketing

0434 259 500

matty.sirois@atomic.io

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